BALTIMORE COUNTY RECREATION & PARKS DEPARTMENT

BRAND DESIGN

Deliverables: Brand Packaging (Logo’s, Color Swatches, & Type Fonts), Business Cards & Merchandise

Clients: Baltimore County Recreation & Parks Department

Position: Junior Graphic Designer

Project Timeline: March-May 2022

Programs/ Software: Adobe Illustrator, Adobe Photoshop, & Procreate

In collaboration with the Baltimore County Recreation and Parks Department, I aimed to elevate their brand identity through a user-centered design approach.

My proposal, developed during a Typography 2 course, focused on leveraging nature and community themes to visually connect with park users.

This project encompassed the creation of a comprehensive brand identity package, including new designs for print collateral & merchandise.

The goal was to enhance brand recognition and better reflect the department's commitment to fostering a strong sense of community through nature exploration.

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VISIT OTHER PROJECTS

Explore my portfolio to see how design can elevate your brand and connect with your audience.

Dive deeper into the creative process behind crafting impactful and memorable packaging solutions. Discover how design can elevate your brand identity and capture customer attention on the shelf.

BRAND PACKAGING

Step into the world of professional brand photography. Witness how high-quality visuals, from product photography to lifestyle shots, can elevate your brand image and connect with your audience.

PHOTOGRAPHY

Embark on a journey of creative expression through illustrations. Explore the power of unique and engaging visuals in adding personality to your brand and effectively communicating your message.

ILLUSTRATIONS